7 Honest Social Media Marketing Tactics From a Cynical Marketer

I love how easy it is to define a brand’s voice or find new audiences on social media. It’s a huge reason why I’m not giving up on social media, and neither should you! However, times are changing and so are the basic tactics that every social media manager should take. Here are 7 tactics that are the difference between standing out on social media, and just adding to the noise.

Continue reading

Don’t Write These 20 Words in Marketing Emails

You manage email marketing campaigns of all shapes and sizes but might not always get the desired results: the average CTR of 3.75% is your maximum, and about 78% of your marketing emails get… nothing. What went wrong? Have you considered you’re using the wrong words in your email copy? This article shows you why you need to avoid using these 20 words in your marketing emails.

Continue reading
1 2 3 12