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on August 08/10/17
The $1,743 Reason My Webinar Failed
I’ve spent the last 4 years creating webinars, but this last webinar was literally the worst one we’ve ever done. How bad?
Well, after spending $1,743 in advertising we got zero sales… ZERO!
on July 07/27/17
40 Examples of Scarcity Marketing and Every Reason Why It Works
Marketing is in essence applied psychology, but it would be unbecoming to prey on people’s weakness in order to make a gain for yourself. Thankfully, there are ethical ways to use avoidance of pain in marketing, and scarcity marketing is simply a tool that is used to that end.
on July 07/20/17
The Gain Logic Fear Email Sequence
Did you know, that the webinar funnel has the ability to easily be your most profitable funnel? While we are constantly testing the different aspects of all of our funnels, the webinar funnel requires some special treatment.
Most people seem to think that driving traffic to a webinar opt-in is the end of the funnel. A huge portion of your sales should come in the follow-up sequence and that’s exactly where the Gain / Logic / Fear sequence comes into play.
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Building The Perfect Landing Page
Creating the perfect landing page starts with this 18 point checklist.
State of Email Marketing 2017
The times are changing and so should your email Marketing. Here is what is working in 2017.
114 Membership Site Niche Ideas
Need help with niche ideas? Here are 114 Membership Site Niche Ideas for 2017
Inbound Marketing
Need more traffic? Checkout this Inbound Marketing Guide for Small Businesses.